Digital Marketing Certificate
Being found online by search engines and consumers is essential to any firm looking to make its digital mark. Gain the skills in Search Engine Optimization (SEO), Google Analytics, AdWords, Social Media, and more in this comprehensive certificate series.
Small business owners, marketing professionals, web developers, and entrepreneurs will benefit from this certificate series as it provides information on how to capitalize on web marketing strategies.
After complete the core courses, take four additional electives to earn the Digital Marketing Certificate.
Digital Marketing Certificate:
Core Courses:
Business Intelligence Using Google Analytics - View Syllabus
Internet Marketing Using Google Ads - View Syllabus
Search Engine Optimization (SEO) for Small Business - Basic - View Syllabus
Elective Courses*
Internet Marketing Using YouTube - View Syllabus
SEO for Small Business - Advanced - View Syllabus
Social Media Marketing Technologies - Basics - View Syllabus
Social Media Manager Certificate
After completing the Digital Marketing Certificate, complete four electives from the list below to earn a Social Media Manager Certificate.
After completing the Digital Marketing Certificate and the Social Media Manager Certificate, complete two additional electives from the list below to earn a Social Media Director Certificate.
Elective Courses for Social Media Manager and Social Media Director Certificates
Textbook Information
Most classes require a textbook. Please check the course syllabi for other needed information as well.
Requirements
To be eligible to receive a certificate, students must complete four (4) core and four (4) elective courses with 90% attendance.
Upon successful completion, email CECertificate@xlstby.com to request your certificate. Please allow up to 4 weeks to receive your certificate.
Courtyard Center:
4800 Preston Park Boulevard, Plano, Texas, 75093
Ph. 972-985-3750
Email: ceinfo@xlstby.com